Image Film

Your new image film

Your cus­tomers will get the best impres­sion of you and the ser­vice you offer. With a film they take an inside look into your enter­prise and the cus­tomer learns how your com­pany is built up. They fol­low through your branches and dis­trib­u­tive chan­nels. Your prod­ucts can be “expe­ri­enced live and in action”. The image film is a costs-effi­cient mean to be employed world­wide, in all lan­guages and through var­i­ous media.

See a short clip for the mul­ti­ple world cham­pion in long-dis­tance swim­ming Thomas Lurz above.


Image films produced by the referenz film team

An international image film, showing a web conference.

To get a hands-on expe­ri­ence of what an image film can be used for, you will find a vari­ety of them on our web­site. They were pro­duced for com­pa­nies, munic­i­pal­i­ties and even sports celebri­ties, for inter­nal use, viral mar­ket­ing and so on…

Please note that a con­sid­er­able num­ber of films were pro­duced for inter­nal use by our cus­tomers (e.g. to approach their staff) and are there­fore blocked for any kind of pub­lic pre­sen­ta­tion.

The selec­tion below will give you a gen­eral impres­sion of the scope of image films. Of course we will be happy to provide branch-speci­fic work sam­ples upon request. Just get in con­tact with us.


Image film of a city

For a viral mar­ket­ing cam­paign the mayor chose the option to pro­duce a whole series of image videos that were struc­tured accord­ing to con­tent. Vis­i­tors of the town’s web­site can specif­i­cally look for top­ics of inter­est. That way, a wider audi­ence can be reached. Fur­ther­more, it becomes eas­ier to be up-to-date, since you can ad mod­i­fied videos as soon as there are changes within the munic­i­pal­ity.


Image film of the tra­di­tional com­pany Veltins

This video is pre­sented at events like open air con­certs, fes­ti­vals and sports meet­ings. For that pur­pose the film is specif­i­cally pro­duced in the 4:3 aspect ratio. Aside from image, this film also trans­fers infor­ma­tion to the audi­ence. A com­mer­cial film can con­vey a wide vari­ety of mes­sages, yet the main pur­pose of in image film is to reach the gut feel­ings of the viewer.


Image film of ref­erenz film

This video pro­duced by the ref­erenz film team for its own com­pany, shows sam­ples from our port­fo­lio of pre­vi­ous pro­duc­tions — of course…


Image film of a com­pany

This clip in a funny way shows what we can do in post-pro­duc­tion while not pro­vid­ing any con­tent — a good exam­ple for a dif­fer­ent kind of image film.


There are many ways to rep­re­sent a com­pany: here you can find out more, e.g. trade fair films, that are also used for image build­ing.